In this course, students are introduced to the industry of sports, entertainment, and event marketing. Students acquire transferable knowledge and skills among related industries for planning sports, entertainment, and event marketing. Topics included are branding, licensing, and naming rights; business foundations; concessions and on-site merchandising; economic foundations; human relations; and safety and security. |
Course Overview |
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Communication |
· Canvas: Make sure you check Canvas daily for announcements, updates, and assignments.
· Remind: Text “SEM4” and your name to 980-349-8688. This will add you to the list to receive text updates regarding assignments and important announcements. |